PlayMetrics and CROSSBAR Brand Alignment
A Unified Vision for Youth Sports
When PlayMetrics was founded in 2017, our idea was straightforward: youth sports organizations deserved better. Better technology to streamline operations, better ways to connect with members, and better support to make the experience more enjoyable for everyone involved.
So that’s what we built, and thousands of
thrilled customers
across dozens of sports now operate with less hassle, greater clarity, and more time to serve their communities.
Crossbar has joined PlayMetrics, and we are proud to introduce updated branding that reflects us coming together as one. This new branding is one step on our path to bringing the best of our teams and technology together to further empower youth sports leaders everywhere.
PlayMetrics and CROSSBAR Brand Alignment
A Unified Vision for Youth Sports
When PlayMetrics was founded in 2017, our idea was straightforward: youth sports organizations deserved better. Better technology to streamline operations, better ways to connect with members, and better support to make the experience more enjoyable for everyone involved.
So that’s what we built, and thousands of
thrilled customers
across dozens of sports now operate with less hassle, greater clarity, and more time to serve their communities.
Crossbar has joined PlayMetrics, and we are proud to introduce updated branding that reflects us coming together as one. This new branding is one step on our path to bringing the best of our teams and technology together to further empower youth sports leaders everywhere.
A Unified Identity
The Crossbar logo will now include the phrase, “A PlayMetrics Company.” These changes will roll out across websites, social media, and other touchpoints. This isn't just a visual shift - it represents the strengthened ability of our combined organization to meet the needs of today’s youth sports organizations, allowing us to:
- Move faster
in developing new platform capabilities
- Deliver best-in-class customer service with expanded support teams
- Invest in streamlining the entire youth sports ecosystem to make it easier for organizations to work together
A Unified Mission
PlayMetrics and Crossbar are uniting around one shared mission - to deliver modern, reliable, and intuitive software that supports every function of a youth sports organization.
“This is more than a logo update. Crossbar has built a strong foundation in youth sports, and the new branding represents a new chapter as part of PlayMetrics, the trusted platform for thousands of clubs, leagues, tournaments, and governing bodies. Together, we will deliver even greater clarity, innovation, and support to organizations and their communities.”
Mike Doernberg, CEO of PlayMetrics
Get to Know PlayMetrics
Platform Overview
See how we support clubs, leagues, tournaments, and governing bodies with modern, intuitive tools for every need.
Customer Reviews
Discover why leaders across youth sports rely on PlayMetrics for simplicity, support, and peace of mind.
Customer Success Stories
Learn how organizations transformed efficiency, communication, and growth using PlayMetrics as their trusted platform.
Youth Sports Prediction Report
Explore key trends shaping the future of youth sports, based on insights from hundreds of organizational leaders nationwide.
Platform Overview
See how we support clubs, leagues, tournaments, and governing bodies with modern, intuitive tools for every need.
Customer Reviews
Discover why leaders across youth sports rely on PlayMetrics for simplicity, support, and peace of mind.
Customer Success Stories
Learn how organizations transformed efficiency, communication, and growth using PlayMetrics as their trusted platform.
Youth Sports Prediction Report
Explore key trends shaping the future of youth sports, based on insights from hundreds of organizational leaders nationwide.
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